Raw Pet Food Market  Size, Share, Growth, Trends, Applications, and Industry Strategies

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Feeding high-quality raw pet food improves the pet's overall health, digestive and immune systems, and results in healthy skin and a thicker coat.

Raw Pet Food Market CAGR Estimation:

The Raw Pet Food Market is expected to grow from USD 144.47 billion in 2023 to USD 206.01 billion by 2030, at a CAGR of 5.2% during the forecast period.

Raw Pet Food Market Growth or Demand Increase or Decrease for what contains ?

The market for raw pet food is experiencing an increase in demand due to heightened pet health awareness, trends in pet humanization, and a rise in veganism among pet owners. The COVID-19 pandemic further accelerated the demand for raw pet food and supplements.

Pet humanization is key in raw pet food adoption.

Many pet owners regard their animals as family members. Pet humanization skyrocketed as a result of the outbreak. In the United States, more than 95% of pet owners regarded their animals to be family members. The most crucial aspects of pet humanization are protecting the animals and meeting their nutritional needs.
When it comes to nutritional needs, some customers are paying closer attention to raw pet food product labelling and contents. Product labelling assists them in determining if a product is appropriate for their pet or not, as pet owners want to nurture their pets in the same manner they would a child.

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Raw Pet Food Market Segmentation:

By Animal Type:

  1. Dogs:
    • Dominated the market with over 46.5% of the global revenue share in 2023.
    • Increased focus on pet health, weight management, and the humanization of pets are driving demand.
  2. Cats:
    • Significant market segment influenced by similar trends in pet health and humanization.
  3. Others:
    • Includes other pets like birds and small mammals, contributing to the overall market growth.

By Food Type:

  1. Dry Food:
    • Held the highest share of 44.9% in 2023.
    • Benefits include improved oral health for pets and convenience in storage and handling.
  2. Wet Food:
    • Increasing popularity due to its nutritional benefits and appeal to pet owners seeking varied diets for their pets.

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Raw Pet Food Market Overview:

The Maximise Market Research study provides clients with a comprehensive understanding of the competitive landscape and acts as a useful resource for strategic planning. The comprehensive Raw Pet Food Market overview includes detailed information on market size, trade statistics, key players, and a number of industry indicators such as the life cycle and current trends.

Raw Pet Food Market Growth or Demand in which regions??

  • North America:

    • Dominated the market with a 46.9% share of global revenue in 2023.
    • High consumer awareness and pet ownership rates, with 70% of households owning at least one pet.
    • Increasing spending on pet food and wellness products.
  • Europe:

    • Emerging as a lucrative market with significant revenue share.
    • Innovations in pet food ingredients and customization in recipes are driving growth.
    • High adoption rates in countries like the UK, France, and Germany.
  • Asia Pacific:

    • Rapidly evolving pet parenting culture is creating new opportunities.
    • Increasing urbanization and disposable incomes are contributing to market expansion.
  • Latin America:

    • Emerging market with growing opportunities due to evolving pet ownership trends and rising middle-class populations.

Raw Pet Food Market Scope & Methodology:

The competitive landscape of the Raw Pet Food market includes technological adoption, financial strength, portfolio, mergers and acquisitions, joint ventures, and strategic alliances. A thorough examination of the Raw Pet Food Market’s drivers, limits, opportunities, and challenges. The estimations and growth rates for the Raw Pet Food market were calculated using a bottom-up approach.

To gain insight into Raw Pet Food Market penetration, price dynamics, demand analysis, and competitive landscape, the report conducted regional analysis at the local, regional, and global levels. Essential information on the Raw Pet Food Market, including stakeholders, investors, and new entrants, is supplied to assist in the development of marketing strategies and investment plans.

The Raw Pet Food Market was studied utilising both primary and secondary data collection methods. Primary methods comprised surveys, questionnaires, and interviews with industry executives and business owners, whilst secondary data sources included news releases, annual and financial reports, white papers, and so on. The SWOT analysis was utilised to identify market vulnerabilities and weaknesses, while the PORTER framework was employed to evaluate industry competitiveness in the Raw Pet Food market.

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Raw Pet Food Market Key Players:

North America
WellPet
Stella & Chewy
Vital Essentials Raw
Nature's Variety
Steve's Real Food
Primal Pets
Grandma Lucy's
NRG Freeze Dried Raw
Orijen
NW Naturals
Harvey's
Pedigree Petfoods
Friskies PetCare Company
Bravo, LLC
Stewart Brand Dog Food
Colgate Palmolive Co
J.M. Smucker Co
Raw Paws Pet, Inc
Raw Basics LLC
BARW World
Merrick Pet Care, Inc.
Castor & Pollux Natural Petworks

Europe
Royal Canin
Nestle SA

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Key questions answered in the Raw Pet Food Market are:

  • What is Raw Pet Food Market?
  • What is the growth rate of the Raw Pet Food Market?
  • Which are the factors expected to drive the Raw Pet Food Market growth?
  • What are the different segments of the Raw Pet Food Market?
  • What are the factors restraining the growth of the Raw Pet Food Market?
  • What is the demand pattern of the Raw Pet Food Market?
  • What major challenges could the Raw Pet Food Market face in the future? 

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Key Offerings:

  • Past Market Size and Competitive Landscape
  • Past Pricing and price curve by region
  • Market Size, Share, Size & Forecast by different segment |
  • Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
  • Market Segmentation – A detailed analysis by segment with their sub-segments and Region 
  • Competitive Landscape – Profiles of selected key players by region from a strategic perspective 

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