The latest report by IMARC Group, titled" Sparkling Water Market Report by Product (Natural/Mineral Sparkling Water, Caffeinated Sparkling Water), Packaging Type (Glass Bottles, Plastic Bottles, Cans), Distribution Channel (Hypermarkets and Supermarkets, Convenience Stores, Online Stores, and Others), and Region 2024-2032", offers a comprehensive analysis of the industry, which comprises insights on the market. The global sparkling water market size reached US$ 39.1 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 88.7 Billion by 2032, exhibiting a growth rate (CAGR) of 9.45% during 2024-2032.
Factors Affecting the Growth of the Sparkling Water Industry:
Rising Popularity in Non-Alcoholic Beverages:
Sparkling water is becoming a preferred option within the non-alcoholic beverage category, particularly among health-conscious consumers who are steering away from sugary sodas and artificial juices. Its appeal lies in its refreshing nature and perceived health benefits, as it offers hydration without added sugars or calories. Additionally, sparkling water serves as a versatile base for mocktails, providing a festive, sophisticated alternative to alcoholic drinks. This shift is reflective of broader consumer trends toward healthier lifestyle choices and mindfulness regarding dietary intake. As awareness and preferences for wellness increase, sparkling water is positioned as a trendy, health-forward choice for individuals looking for hydration and also for satisfying the desire for a carbonated drink without the health drawbacks associated with traditional soft drinks.
Significant Retail Expansion:
The accessibility of sparkling water has been greatly enhanced by its expanded presence in various retail formats. Additionally, supermarkets, convenience stores, and online platforms have all increased their offerings of sparkling water, catering to its growing popularity. Moreover, this retail expansion is about availability, visibility, and convenience. As more consumers seek out sparkling water, retailers are responding by giving it more shelf space and promoting it through in-store displays and online marketing. This strategy meets the existing demand and introduces the product to new consumers, boosting sales. Furthermore, the easy availability in physical and digital retail spaces ensures that sparkling water is easily accessible to a diverse consumer base, making it easy for anyone to purchase these beverages as part of their regular shopping routine.
Growing Flavor Innovation:
Innovation in flavors is a significant driver behind the popularity of sparkling water. Additionally, manufacturers are continually experimenting with new flavors and combinations to captivate consumers seeking variety and novelty in their beverage choices. These innovative flavors enhance the drinking experience and appeal to a broader palate from exotic fruits to herbal infusions. For instance, flavors like cucumber mint or hibiscus lemon can attract consumers looking for a sophisticated, almost artisanal beverage experience. Additionally, this constant introduction of new, unique flavors keeps the category dynamic and engaging, encouraging consumers to keep coming back to try new products. Hence, such flavor innovations cater to changing consumer tastes and position sparkling water as a fun, exciting alternative to more traditional beverage options.
For an in-depth analysis, you can request a sample copy of the report: https://www.imarcgroup.com/sparkling-water-market/requestsample
Leading Companies Operating in the Global Sparkling Water Market
AQUA Carpatica
Asahi Group Holdings Ltd.
Big Watt Beverage Co.
Crystal Geyser Water Company (Otsuka Pharmaceutical Co. Ltd.)
Danone S.A.
Gerolsteiner Brunnen GmbH & Co. KG
Keurig Dr Pepper Inc.
National Beverage Corp.
Nestlé S.A.
PepsiCo Inc.
The Coca-Cola Company
Sparkling Water Market Report Segmentation:
By Product:
Natural/Mineral Sparkling Water
Flavored
Unflavored
Caffeinated Sparkling Water
Flavored
Unflavored
Based on the product, the market has been classified into natural/mineral sparkling water (flavored and unflavored) and caffeinated sparkling water (flavored and unflavored).
By Packaging Type:
Glass Bottles
Plastic Bottles
Cans
On the basis of packaging type, the market has been categorized into glass bottles, plastic bottles, and cans.
By Distribution Channel:
Hypermarkets and Supermarkets
Convenience Stores
Online Stores
Others
Based on the distribution channel, the market has been segmented into hypermarkets and supermarkets, convenience stores, online stores, and others.
Regional Insight:
North America (United States, Canada)
Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
Latin America (Brazil, Mexico, Others)
Middle East and Africa
Region-wise, the market is divided into North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.
Global Sparkling Water Market Trends:
At present, as consumers become more health-conscious, there is a growing preference for healthier beverage options over sugary sodas. Sparkling water, with its zero-calorie and natural flavor options, fits well into this trend. There is a trend toward premiumization, with consumers willing to pay more for higher-quality sparkling water products, often sourced from natural springs or enhanced with vitamins and minerals. Additionally, consumers are concerned about environmental sustainability. Hence, brands that emphasize eco-friendly packaging and sustainable sourcing of ingredients are gaining popularity. Furthermore, sparkling water's convenience and portability appeal to busy consumers looking for refreshing, on-the-go options without the guilt of added sugars or artificial ingredients, thus contributing to the market growth.
If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.
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